Launch edition

Miami / 2026

Stories / People / Movement

Beyond the screen: how Susana Yábar built a fitness community

From workouts filmed on Ibiza beaches to Funfitt’s international audience, a personal experiment became a business built around movement that fits real life...

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Latest dispatches

The fitness frontier, told through people, places, communities, and tools.

Beyond the screen: how Susana Yábar built a fitness community

From workouts filmed on Ibiza beaches to Funfitt’s international audience, a personal experiment...

Art in the air: How Anita Ayala is elevating movement into community

Through Viva Aerial, the Miami-based artist and coach transforms aerial silks into an expressive...

Strong is sexy: how Danielle McInerney makes room for confidence at every stage

Through Peach Pump, the South Florida coach is building toward a wider community for women over 35...

Alma Arias: building a community with soul

From the Army to Pilates to Clinical Psychology, Alma Arias didn't take the obvious path. She took...

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Manifesto.

A journal for those still building. TheFitneur documents fitness as it is becoming: the people, rooms, crews and tools shaping the industry before the market fully sees them.

We see the builders before the market does.

Coaches, founders, owners, operators and communities deserve memory, context and visibility while they are still creating what comes next.

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