Alma Arias: building a community with soul

Alma Arias, Pilates instructor, teaching a class in Miami

From the Army to Pilates to Clinical Psychology, Alma Arias didn’t take the obvious path. She took the one that taught her the most, and now she’s turning it into a space where people feel truly seen.

Con Alegría Fitness Group: how enthusiasm became a training method

Carolina Diharce, founder of Con Alegría Fitness Group, leading an online fitness class

Carolina Diharce built a global online fitness community around a concept the industry had largely ignored: joy. With over 248,000 followers and members training live from across the world, Con Alegría Fitness Group proves that enthusiasm is not a soft skill, it’s a retention strategy.

The fitness industry, told by the people in it.

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